Corona del Mar Today: CdM Median Banner Frame Installation Delayed

September 03, 2011|By Amy Senk
  • Pacific Coast Triathlon is coming up in Corona del Mar.
Pacific Coast Triathlon is coming up in Corona del Mar. (Amy Senk, Daily…)

Ten months after being approved by the Newport Beach City Council, a permanent frame for banners will be installed at the Marguerite Avenue intersection of E. Coast Highway. But a dig alert has delayed the project by a few days, city officials confirmed.

Currently, banners advertising community events are placed on sagging poles in the median, looking like "bed sheets," according to some city officials.

The Corona del Mar Business Improvement District spent more than a year working on an upgrade, and at one point the group considered an electronic sign that would flash messages. The City Council rejected that idea in February 2010, calling it "Las Vegas-ish" and out of keeping with the Corona del Mar village vibe.

The B.I.D. group then proposed adding a powder-coated permanent frame to the intersection and requiring signs to be standard in size and material. When signs aren't in place, the cross bars can be removed, and the green-colored posts would blend into the background. The frame cost about $2,000, according to a city staff report.


At a recent B.I.D. board meeting, members said they would contact officials with the city's Parks Department, which issues banner permits to community groups, to remind them that banners must now be a standard size to fit the frame.

Permits for the project have been issued and crews have used paint to mark the spots where they will dig for the posts.

The installation, which was scheduled for last week, was postponed until sometime this week because some utilities are in the way that require a slight relocation, said Tara Finnigan, a Newport Beach spokeswoman.

Dig alerts typically are done after permitting but before actual digging begins, Finnigan said.

"In this case, they found some things in the way and had to modify their plans," she said in an email.

CdMRA board meetings to change locations

The Corona del Mar Residents Assn. will move its monthly board meeting to the OASIS Senior Center — a move that could become permanent if board members approve the change.

The meetings have been held at the Newport Beach Country Club since the CdMRA formed in 1987. But the country club could be undergoing a major remodel soon, and some members have long questioned the meetings being held outside the boundaries of Corona del Mar.

Board members spent months looking for an alternate location and decided this month to pay $25 more per month — $100 total — to rent a room at the OASIS Center at Fifth and Marguerite avenues.

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