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Steinberg still host with most

Newport Beach sports agent looking forward to throwing his 25th Super Bowl party on Saturday.

January 31, 2011|By Steve Virgen, steve.virgen@latimes.com

Leigh Steinberg has plenty of reason to celebrate during his upcoming Super Bowl Party in Dallas. It's Super Bowl XLV, but for the Newport Beach resident whose fame came as a sports agent, it's Steinberg Party XXV.

Because his party is in its 25th year, Steinberg is doing his best to make it memorable. His parties have been known for their extravagance and attention to charities. He wants to turn it up a notch.

Amid all the fun, which he often refers to as, "a three-ring circus," Steinberg will honor his friend, Gabrielle Giffords, the U.S. Rep. who is recovering from a gunshot wound to the head suffered during a shooting at a grocery store in Tucson, Ariz. Jan. 8.

Giffords has been seen at past Steinberg parties. She would have been there this year, as she helped Steinberg provide a live video hook-up with U.S. troops in Afghanistan and Iraq. Current and former pro athletes in attendance at the party will be set up to talk to the troops. Steinberg's connection to Giffords was recently featured by USA Today.

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Giffords also helped Steinberg acquire communication with wounded warriors, as a set of phones will be in place at the party for people to talk to the soldiers in hospitals.

Steinberg said he'll provide a special tribute film in Giffords' honor. It will happen at some point during the party on Saturday. There will be a lot going on. The day is so special, there will be two parties.

The guest list alone gives an indication that this should be a great party.

You know it's a party when Mike "The Situation" Sorrentino shows up. Steinberg chuckled last week when he confirmed that the "Jersey Shore" star was coming.

Former NFL stars Troy Aikman and Franco Harris, as well as actors, such as Adam Sandler, are expected to attend. Former President George W. Bush is also supposed to drop in.

And, if that wasn't enough, there will also be at least one surprise for Steinberg.

"There have always been some interesting experiences at my parties," said Steinberg, who's unsure if he'll go to the big game the next day. "It depends on how tired I am if I go to the game. It's OK; I've been to about 30 of them."

Steinberg knows football and he knows a good party. He's thrown parties with Playboy.com and Russell Simmons.

At his Super Bowl parties, he likes to provide themes that are in line with the city that hosts the big game. He plans to have armadillo races during the party.

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