Kirk Kopic was recently named president of Vimation Inc., an interactive video media firm that has created a platform allowing users to use video to gain information not just through watching, but through navigation, shopping and other features.
Kopic comes from an extensive technology, video and Internet background that has allowed him to garner praise in the industry. He has been an executive or in leadership positions at DirecTV, CBS, the Walt Disney Company and Google. Recently, Kopic was part of a leadership team that took Google’s first steps into offline media. Kopic spoke to the Daily Pilot about the future of media and video and how they intertwine with the Internet. For more information on Vimation, go to www.vimation.com.
When did you first realize Internet video was the future?
I’ve always been an early adopter of technology. I remember having a cell phone when the phone and battery probably weighed 20 pounds, but it was just something that made sense for me at a time in my career when I had my own company and was traveling a lot. When the Internet first crept onto the scene, with video not all that far behind, I just knew, when speed of delivery of video improved, it was going to be huge. The way my teenage daughter consumes media is totally different than the way my generation does, and she has no problem watching a movie on her computer, or some video on her cell.
