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Exhibit celebrates impact of black and white

March 03, 2005

Elia Powers

Orange County could be called New York West. Not for its climate or

density or selection of pizza, but for its significant population of

Northeast transplants.

So you could say Michael Zschoche is catering to his audience with

a current exhibit featuring historical, black-and-white photographs

from the archives of the New York Times.

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Zschoche, the owner of MJW Fine Art gallery on Balboa Island,

opened a national edition of the Times last summer to find a listing

of original prints available for display. Now, for the first time

during his five-year ownership, he has made photography the focus of

his gallery.

The exhibit, "Live With History," is one of two simultaneous

traveling shows of the Times' archived photographs. Zschoche has

custody of the collection until March 27, and patrons can purchase

photographs through the gallery, starting at $195.

In past years, Zschoche had resorted to placing motorcycles near

the window to attract a younger audience.

That's no longer the case.

Though the vehicles still sit inside the studio, photographs of

such images as Seabiscuit sprinting to the finish line are helping to

attract visitors of all ages, Zschoche said.

"We're getting a more diverse crowd and more foot traffic

overall," he said. "There's a distinct emotion that black-and-white

photos capture. You can get a sense of what it's like to have lived

in a different time period."

A total of about 60 prints fill two walls of the gallery. The

images, depicting life during the past two centuries, include light

shining through windows at Grand Central Terminal in 1935, the

Titanic leaving port in 1912, Abraham Lincoln standing outside tents

at Antietam in 1862 and Jackie Robinson stealing home plate at a game

at Ebbets Field in 1952.

In the gallery, the black-and-white photographs rest below a row

of color paintings on the wall.

"It's an eclectic mix," said Corona del Mar resident and gallery

patron Chip Robinson. "They have a good balance now with this

exhibit."

"Live With History" displays the work of prominent photographers,

most of whom were Times employees. The majority of the prints come

from the Times' seven million-plus photo collection. Others are from

the New-York Historical Society and the Museum of the City of New

York.

While the exhibit has a decidedly New York focus, other locales

are on display as well. One photograph illustrates the construction

of the Eiffel Tower. Another shows four prominent Americans -- Henry

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